I want it to work

Ok, some positive feedback from the http://www.sixmonthmba.com guys on getting it right before jumping into it here – http://www.sixmonthmba.com/2009/07/how-to-start-a-business-that-works.html.

Talks about making sure the following four things are absolutely present to succeed –

1. Business should lend to Virality: Simple, unbelievable, concrete, credible, emotional, story line(from http://www.madetostick.com) or FREE from the GURU himself– Seth Godin, http://www.sethgodin.com/ideavirus/01-getit.html

2. Sense of emergency to buy/use: Look up Munger from my eSnips account here –  or Influence: The Psychology of Persuasion

3. Is game theory on your side?: Lot’s of info available here  – http://gametheory.net/lectures/level.pl

4. Is your story remarkable?: From the Guru again, The Purple Cow, says it all.

Posted by Digvijay “VJ” Singh Rathore

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