Monthly Archives: May 2008

Going visual with ideas and selling them

I first read Dan Roam from a manifesto released at http://www.changethis.com.  You may download the manifesto from my esnips account by clicking HERE. The presentation below will provide you with a summary of a summary(plus interview) of Dan’s book – … Continue reading

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Nothing Can Be EVERYTHING

This is how you create something out of nothing – Antiuniverse "The Dirac equation implies the existence of anti-particles, and Paul Dirac was forced to consider the existence of antimatter on an astronomical scale. But it was only after the … Continue reading

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RISC or CISC in the SAAS Ecosystem…..

Came across a PR exercise from the guys around the SAAS ecosystem(Please refer the picture below)..No critical overviews but I could draw an analogy between something I learnt while working with Programmable IC’s. RISC -"The acronym RISC (pronounced risk), for … Continue reading

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Band-Aid

I was speaking with a colleague of mine and talking about marketing strips which help when you are hurt.  Imagine, you get hurt and receive a call immediately asking whether you want Band-Aid delivered in 30 seconds but the rat … Continue reading

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Seth Godin Knows This

All the Credits to Seth Godin for this…. What Every Good Marketer Knows: Anticipated, personal and relevant advertising always does better than unsolicited junk. Making promises and keeping them is a great way to build a brand. Your best customers … Continue reading

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Which one do you want to be???

ven·ture (vnchr) n. An undertaking that is dangerous, daring, or of uncertain outcome. An business enterprise that involve some risk in expectation of gain. Something at hazard in a risky enterprise – especially money. in·ves·tor (investr) n. One who commits … Continue reading

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